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Zim should manage perception: Analysts

All NewsBusiness

Zim should manage perception: Analysts

HARARE – Government must develop a national branding strategy aimed at revamping Zimbabwe’s image as part of efforts to attract foreign direct investment (FDI), analysts say. Tafadzwa Matiza, a researcher with the University of Limpopo, says the country must shake off its “bad boy” tag if it is to raise hopes of getting a significant…

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