Following the publication of an Ipsos survey on the “illegal cigarette market” and related issues, which was carried by various South African publications, an impression was given that British American Tobacco (BAT) has been “hard-hit by illicit cigarette trade in South Africa (SA)”. [GoogleAd] Specifically, an article in the Star’s Business Report on March 25 said…
*IPSOS poll exaggerates ‘illicit cigarette’ market share*
